The newly reformulated and relaunched Diorshow Mascara in pro Black #090 ($27.50), and yes…a toothbrush
Toothbrushes!
That’s what this new tube of Diorshow Mascara reminds me of, which I know is a odd connection to make, but back in 2002 when Diorshow first launched, it had an oversized brush head inspired by the toothbrushes that makeup artists would use backstage to create long, dramatic lash looks on runway models. Dior hacked the idea and turned it into Diorshow’s XXL brush (your fun fact of the day).
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Well, when Dior recently revamped and relaunched Diorshow Mascara, you can rest assured that they did not forget to give it an oversized brush, because without it, it wouldn’t have been Diorshow!
For comparison, that’s Diorshow next to Chanel le volume and MAC extended Play Gigablack Mascara
Diorshow is created to lengthen lashes by building up the formula, layer upon layer, without any clumping. The effect is meant to be similar to wearing lash extensions, so if you want your lashes to look long, smooth and separated (and you aren’t necessarily concerned about volume), you’ll probably like it a lot.
It’s available now for $27.50 in four shades — pro Black #090, pro brown #698, pro Purple #168 and pro Blue #258 — in Dior’s permanent line.
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Dior tweaked the formula this time, incorporating a lash conditioning ingredient called sericin, a protein that surrounds fibroin, which becomes silk. According to Dior, it’s meant to secure and smooth each lash to allow for a great and even application.
They also changed the inner packaging to keep the mascara from drying out.
I absolutely like this new version of Diorshow to the original version. I think it’s better at lifting lashes, doesn’t smudge as easily, and it’s much easier to remove.
Wearing Diorshow Mascara in pro Black #090
The formula is my favorite thing about it. I can literally pile it on, and I don’t see any clumping whatsoever. No matter how much I use, my lashes feel soft and silky, not heavy or crunchy.
When I use multiple coats of Diorshow, my lashes look long, glossy, smooth and lush, and I’ll wear it when I want a separated, lifted, “lashy” look instead of something a lot more voluminous, like what I get from Chanel le volume de Chanel, my normal go-to mascara.
Wearing Diorshow Mascara by Dior in pro Black #090
One thing about the XXL brush — you may need to practice with it, because the first time I used it, I ended up with globs of excess product in my inner corners, under my lower lash line and generally anywhere I didn’t want mascara, LOL!
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If this happens to you, resist the urge to clean it up immediately, because you could end up smudging whatever other makeup you happen to be wearing. Instead, just let the mascara dry, then get hold of a spoolie and gently run it across the smudge. It’ll flick ideal off without disturbing your foundation, eyeshadow, etc.
PRICE: $27.50
AVAILABILITY: Permanent, available now at Dior counters, stores and online
MAKEUP and appeal blog RATING: B+
Your friendly neighborhood appeal addict,
Karen